What do you look for in a web host? A low price? Reliability and good support I hope. If you’re anything like today’s ambitious webmaster, you’re on the hunt for the best features. There’s a lot of programs and management tools available to make your site standout but I bet there are some features you pay no mind at all. Often overlooked but one should never forget about critical security features as they will help to keep your web hosting environment protected from an array of threats. Security features are abundant but here some you simply can’t do without:

SFTP

Short for Secure File Transfer Protocol, SFTP is more efficient and secure variation of FTP. In its purest form, FTP only has the ability to transfer files, leaving them vulnerable to a range of security breaches such as eavesdropping, tampering and even interception of the entire file. A web hosting company offering SFTP provides you with the ability to secure your files in transit with SSH (Secure Shell Host), a protocol that protects data with government recommended 128-bit encryption.

SSL

Secure Sockets Layer or SSL, should be incorporated on any website that sells products or services. SSL is a standard encryption protocol designed to keep internet communications secure. If a web hosting company doesn’t support a shared or private SSL certificate, you need to turn in the opposite direction and find yourself another provider.

Data Backups

Data backup and restoration is not only something that should be practiced with the files on your hard drive, but those on the web host’s server as well. All it takes is one technical difficulty or natural disaster for the web hosting company to lose a server and all of your website data. The good thing is that most providers perform redundant backups to ensure that your data can be restored in the event of a failure. To be on the safe side, I recommend looking into a web host that offers a utility that allows you to backup your own data.

Network Security

Aside from protecting your files and website transactions, you also need to keep an eye out for security features that protect the web hosting company’s network. Do a little research to learn how the web host is protecting their infrastructure, keeping in mind that intrusion detection systems, firewalls, DDoS protection, virus and spam filtering are common features. Servers are prime targets of hackers and malicious code writers so if the hardware is breached or goes down, your website will suffer right along with it.

These are just a few of numerous security features a web hosting company should offer to ensure the safety of your website data. Hackers are constantly trying to crack into web servers while malware writers are releasing new infectious strains everyday. A web host that doesn’t take this into mind is essentially leaving you wide open for exploitation.

Looking at the cost involved ranging from $150 – $1000 per month why is that dedicated web hosting such a huge punch on the business web hosting market? Is paid web hosting worth it?

Now what is dedicated web hosting? Dedicated web hosting is having one single server rented to a single customer by the webhosting provider. Virtual dedicated servers and co-location web hosting are two similar solutions relatively familiar in the web hosting industry. In virtual dedicated server hosting plans one does not get an entire computer just for oneself this means that the virtual server shares the resources of a web server computer with other customers of the web hosting provider. There are many similarities between both Co-locating web hosting and virtual dedicated servers but the main difference is that, in co-locating web hosting the customer owns the web server computer and web-hosting provider only houses the web server computer and sells bandwidth to the customer whereas in dedicated web hosting the web server computer belongs to the web-hosting provider and is only rented by the customer.

When single web server is rented to a single customer it is called real dedicated web hosting.

For businesses that work with high traffic, dedicated web hosting is the idyllic way out. Application required for its operation and functionalities of web site falls under ones specific control.

There are many advantages of dedicated webhosting:

• Concerns regarding the maintenance, the security, and the reliability of ones web server are all handled by hosting provider.

• One doesn’t have to bother about maintaining the hardware and the connectivity of the computer as it is on rent and not been purchased

• One is freed from replacing the component or solving the problem, as everything is provider’s responsibility

• One gets compensations as part of the Service Level Agreement (SLA) by most o f the web hosting providers.

• In the occurrence of failure one may get reimbursement with the cost of ones hosting plan for a month or a fraction of it, depending upon the severity of the failure.

• When compared to having to pay for the component and for the technical support required for actually replacing the component, while web site in not online all these advantages seems quiet good as at the day end one will just be paying for functional hardware.

Imagine the business with all the resources being saved on the above maintenance issues. One can choose between “managed” or “unmanaged” service levels as the costs of administering and maintaining the web server one has taken on rent will vary depending upon the web hosting provider.

One can choose “managed” dedicated hosting which means one will have access to “control panel” if one is uncomfortable with the technical expertise required by the management of a web server computer. All the essential tasks required to be performed by the proper functioning of ones web server via a simply point-and-click user-friendly interface are allowed by control panel.

This way one can setup, administer and maintain all the web sites on web server without knowing or typing any command lines nor having any in depth knowledge of the operating system.

Those with great degree of technical expertise in mastering a root access to the server can go for “unmanaged” option. “Unmanaged” option offers complete server administration, thus having possibility of configuring every service on the web server. But if necessary services are not configured properly it may result in failure of system. Due to these reasons unmanaged dedicated hosting is recommended for only people having solid server administration background or for web developers who require custom applications for their web sites, or a customized environment. Thus people having dedicated server computer’s stability will not be prone to the plagues affecting shared web hosting solutions.

Imagine-

-errors in programming usually made by the beginners,

- Or overload i.e. server being crowded with applications and components required by the other customers

- Or in a shared web server when the processor time and the installed memory are both shared by the software applications needed by the other users.

Instant support is provided to its customers when required by the dedicated web hosting whether managed or unmanaged which is not possible on a shared hosting plans where one will be facing delays and possible additional technical support fees.

If one is having prompt support service from ones side then the customers will be happy and at the same time there will be growth in business. For those doing business in web designing advantage to have his own dedicated server is priceless not because he will be able to offer pure hosting services, but because he will able to offer them packaged with the web design activity also. When one is having access to web server for 24 hours, then within minutes one can modify a website for a customer or upload a new one.

If complete web presence solution, design and hosting, is offered by the studio to a customer there is chance of that customer being regular this is an added advantage.

The benefits of a good dedicated web hosting are:-

• Businesses solutions being translated into sales growth

• Better customer relationship results to improved company image

• Reduced cost compared with in-house web hosting solution, and so on.

• One can run a better business and better business gives good profit.